About Us

We’re a classic Cinderella story — born of modest beginnings in the inner city. The idea of Liquid Nutrition emerged by accident from the entrepreneurial drive of two precocious yet naive students who seemingly hoped to profit from an online cement import-export business.

Luckily, they never did get to sell cement... Instead, their obsession with health and wellness naturally led them down a different path. Having located their office triangulated between three major gyms, they realized the potential for an altogether different concept. Rather than moving mountains of unappetizing grey earth, they elected to offer nutritional supplements to the patrons of those local gyms. But instead of simply mimicking the hordes of existing supplement stores, these intrepid young lads chose to sell supplements as part of smoothies, experimenting with unique combinations of fruit, juice, soy milk and nutraceuticals.

As the business flourished, the founders solicited the involvement of investors and began to assemble a team of experienced partners to help spread the Liquid Nutrition gospel. It so happened that Greg and Chantal Chamandy — loyal patrons — expressed their fierce belief in the brand to the extent that they elected to purchase it outright. Greg and Chantal along with their team have guided the evolution of Liquid Nutrition, further defining and developing the concept to ensure a continued passionate following.

Under their vision, Liquid Nutrition has emerged as something altogether bigger than simply a juice or nutritional bar. It has become an urban hub and, indeed, is at the center of a transformative lifestyle. It has become a place where people gather; where people meet people like themselves. It has emerged as a member of the communities it serves. And indeed, it has become a place that nourishes people and their ideals. This has driven Liquid Nutrition’s tribal growth.

As we celebrate and add to that story, we’ll ensure that Liquid Nutrition continues to gain resonance and advocacy as it embraces communities across North America.